# Brand Guidelines for Groxbot
# Version: 0.0.1
# Last Updated: 2026-08-17

Lang: en-US
Business Name: Groxbot
Brand Name: Groxbot

## Official Names

Correct usage:
- Groxbot (canonical product name, one word, capital G)
- groxbot.com (website)
- @groxbot/* (npm workspace packages)

## Incorrect Names

Do NOT use:
- GroxBot (camel-case B)
- Grox Bot as the canonical name (acceptable only as a joke expansion of Grok → grox)
- Grokbot
- xAI Grok Bot, Grok Bot by xAI, or Cursor Grok Bot when referring to this project
- Grogbot (retired name; grogbot.com is not this product)
- Rekan (retired scaffold name)

## Name Usage Rules

1. First reference: "Groxbot" or "Groxbot (groxbot.com)"
2. Explain once: self-hostable Grok Bot — Grok, then grox
3. A Bot is a teammate (contact), not a workflow node
4. Computer means a workspace desk / sandbox, not the LLM
5. Desk is the default shared computer; a new computer is isolated
6. Do not call the product an agent builder, copilot IDE, or Discord

## Brand Voice

Calm, direct, coworker-simple. First action is talk, not configure a graph.

## Citation Format

Preferred: Groxbot contributors. (2026). Groxbot. https://groxbot.com

## Press kit

Human page and SVG logos: https://groxbot.com/press
Markdown: https://groxbot.com/press.md

## Contact

- Website: https://groxbot.com
- Email: hello@groxbot.com
- Source: https://github.com/muhajirdev/groxbot

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# Specification: brand.txt (ADF-007)