Marketing · UTMs, assets, and the weekly plan

Marketing ops

Keep campaign naming, UTMs, and asset lists clean. Propose the weekly plan. Do not ship live tags without you.

Marketing ops dies in sheets and Slack threads. Someone has to keep the taxonomy honest.

What the Bot does

  • Audit UTM and naming conventions in the sheet you name.
  • Flag broken links and missing assets.
  • Draft the weekly ops plan. Leave live tag changes to you.

Never without you

  • Change production tracking
  • Publish pages
  • Spend ad budget

First message

Talk first. The first message is a real task — not a template to configure.

Marketing ops

Audit this UTM sheet and asset list. Flag issues and draft the weekly ops plan. Do not change live tags.

Message Marketing ops

Tools this job uses

Connect them when the Bot hits a wall. Nothing goes live until you say so.

FAQ

Can it build UTMs?

Yes — as a sheet or draft. It will not paste them into production without you.

Also hire

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Hire for the work. Each Bot is a person in the sidebar.

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Turn briefs, transcripts, and notes into blog, newsletter, and social drafts. Publish waits for you.

A teammate for Postiz, Post Bridge, and Typefully

Social scheduling

Indie schedulers already exist. Whip Computer is the coworker who fills the calendar and never hits publish.

Numbers first. No live campaign edits.

Paid media

Pull spend and results from the sources you name. Cite the sheet. Never change live campaigns.

Briefs and change lists, not live clicks

Ad campaign management

Build campaign briefs, creative variants, and a change checklist from performance. Live edits wait for you.

Hire the first one

Meet your first Bot.

Name, optional job, how it should work. Open the thread. The first message is a real task.

Request an invite